General Data Protection Regulation GDPR

Why GDPR means it’s time to get to know your customers

The European Union is dishing up some tough love to brands and advertisers.

And the introduction of the GDPR is set to mark the most significant shift in how brands collect, use and store consumer data in 20 years. The rules for targeting consumers based on third-party data and cookie IDs are changing.      read rest of article.....


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